Marketing Lead (San Francisco) Job at Higher Ground Labs, San Francisco, CA

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  • Higher Ground Labs
  • San Francisco, CA

Job Description

Clipbook is hiring a Marketing Lead to drive and scale our content engine. This is a hands-on, high-impact role for a smart marketer with sharp instincts, strong copy, and end-to-end marketing chops—especially in B2B SaaS & AI.

Clipbook is a venture-backed AI platform for communications and public affairs teams. We’re used by 200+ of the world’s top PR firms, nonprofits, Fortune 500s, and advocacy groups to surface strategic insights from media coverage.

Responsibilities

  • Content Marketing : Own strategy and execution for marketing content—from newsletters to LinkedIn to webinar assets—with a bias for clear, engaging storytelling.
  • Campaign Execution: Build and launch campaigns that drive inbound leads and strengthen brand positioning—across email, social, and partner channels.
  • Thought Leadership Enablement: Collaborate with the executive team to turn product insight, customer stories, and campaign outcomes into compelling external content.
  • Performance & Iteration: Track results across platforms. Continuously test and optimize content and messaging based on engagement and lead metrics.
  • Growth Collaboration: Work closely with the Growth & Partnerships team to ensure messaging aligns with GTM strategy and supports revenue goals.

Requirements

  • Familiarity with the public affairs, public relations, government, and advocacy space.
  • 2-3 years of experience in B2B Tech or AI Marketing.
  • Have run multi-channel marketing campaigns, ideally in fast-moving environments
  • Someone who thrives with ownership and autonomy.

Why join us

  • Competitive salary.
  • Comprehensive full benefits (medical, dental, vision, 401k, unlimited book budget, etc.)
  • A profitably- and rapidly-growing startup with commercial rigor at its core
  • A smart, hard working, and resourceful team who is passionate, driven, and excited
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Job Tags

Full time,

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